most cited papers
SSCI   Google
  Scholar

370662     Vijay Mahajan, Eitan Muller and Frank Bass, "New Product Diffusion Models in Marketing,"
Journal of Marketing, 1990.

259621     Morton Kamien, Eitan Muller and Israel Zang, "Research Joint Venture and R&D Cartels,"
American Economic Review, 1992.

104143     Vijay Mahajan and Eitan Muller, "Innovation Diffusion and New Product Growth Models in Marketing,"
Journal of Marketing, 1979.

64 57      Christopher Easingwood, Vijay Mahajan and Eitan Muller, "A Nonsymmetric Responding Logistic Model
for Forecasting Technological Substitution," Technological Forecasting and Social Change, 1981.

64 122      Joe A. Dodson and Eitan Muller, "Models of New Product Diffusion through Advertising and Word of Mouth,"
Management Science, 1978.

61 127Vijay Mahajan, Eitan Muller and Roger A. Kerin, "Introduction Strategy for New Products with Positive and
Negative Word of Mouth," Management Science, 1984.

56  119Moshe Givon, Vijay Mahajan and Eitan Muller, "Software Piracy: Estimation of Lost Sales and the Impact
on Software Diffusion," Journal of Marketing, 1995.

54   89Eitan Muller and Mark A. Satterthwaite, "The Equivalence of Strong Positive Association and Strategy
Proofness,"Journal of Economic Theory, 1977.

49  133Vijay Mahajan, Eitan Muller and Rajendra Srivastava, "Determination of Adopter Categories Using Innovation
Diffusion Models," Journal of Marketing Research, 1990.

45  194Raphael Amit, Lawrence Glosten and Eitan Muller, "Entrepreneurial Ability, Venture Investments, and Risk
Sharing," Management Science, 1990.

44  74Ehud Kalai and Eitan Muller, "Characterizations of Domains Admitting Nondictatorial Social Welfare
Functions and Nonmanipulable Voting Procedures," Journal of Economic Theory, 1977.

41   62Ehud Kalai, Eitan Muller and Mark A. Satterthwaite, "Social Welfare Functions when Preferences are
Convex, Strictly Monotonic, and Continuous," Public Choice, 1979.

38  179Raphael Amit, Lawrence Glosten and Eitan Muller, "Challenges to Theory Development in Entrepreneurship
Research," Journal of Management Studies, 1993.

33   82       Vijay Mahajan and Eitan Muller, "Timing, Diffusion and Substitution of Successive Generations of
Technological Innovations: the IBM Mainframe Case," Technological Forecasting and Social Change, 1996.

31  71Jacob Goldenberg, Barak Libai and Eitan Muller, "Riding the Saddle: How Cross-Market Communications Can
Create a Major Slump in Sales," Journal of Marketing, 2002.

28   56Chaim Fershtman and Eitan Muller, "Capital Accumulation Games of Infinite Duration,"
Journal of Economic Theory, 1984.

27  70Vijay Mahajan, Eitan Muller and Frank Bass, "Diffusion of New Products: Empirical Generalizations and
Managerial Uses," Marketing Science, 1995.

26  120Jacob Goldenberg, Barak Libai and Eitan Muller, "Talk of the Network: A Complex Systems Look
at the Underlying Process of Word-of-Mouth," Marketing Letters, 2001.


Last tampered with: March 2009